5321 Lakeside Avenue | 11800 West Broad Street

Quality Brands You Can Trust

We continually search for the best brands and important trends in business and casual clothing to meet your wardrobe needs.

American and International clothing brands are hand selected each season to provide you with the finest selection of men’s clothing. Our seasonal events and promotions continue to provide you with the latest in fashion and value.

Agave Denim

Allen Edmonds Shoes

Alden Shoes

Armani Collezioni


Canada Goose


Carrot & Gibbs



David Donahue

Gravati Shoes

Hart Schaffner Marx

Hickey Freeman

Hugo Boss

Italo Ferretti

Lucchese Boots

Measure Up Custom Shirts

Oxxford Clothes

Peter Millar Sportswear

Psycho Bunny

R. Hanauer Ties

Remy Leathers

Robert Talbott

Rodd & Gunn


Southern Tide

St. Croix Knits

Trafalgar Leathers

Vineyard Vines

Wolverine Boots

Hickey Freeman Suit
Hickey Freeman Suit
Canali Sportcoat
Canali Sportcoat
Hart Schaffner Marx Blazer

Expert Advice and Guidance

The professionals at Franco's have a broad understanding of the menswear industry  - from the quality and care of  fabrics to the proper fit of each garment, to seasonal trends.  Most importantly, we're here to help you accentuate your best personal style.

We look forward to seeing you!  Whether you're shopping for yourself, your husband, friend - or even gift shopping, simply stop by either store at your leisure, or feel free to contact us to schedule a personal appointment...

About Us

Impeccable dressing is about creating a style that's all your own.  Call it a look...a style...it's a sense of confidence that reflects who you are and the lifestyle you live.

"When the quality shows...it must be Franco's"

Franco's - Lakeside    

5321 Lakeside Avenue
Richmond, VA 23228


Franco's  - Short Pump Town Center    

11800 W Broad Street
Richmond, VA 23233