UPDATED HOURS (Please call in advance): 5321 Lakeside Ave (804) 264-2994 | Short Pump Town Center (804) 364-9400

To our Franco's Community

Like many concerned businesses, we are following the daily status of what is happening with the emergence of the COVID-19 virus here in Virginia. We appreciate your understanding and patience during these uncertain times, and deeply appreciate your patronage.

We want to assure you that we take this ever evolving matter very seriously for the health and safety of our entire Franco's family of associates, staff and customers. Know that we will continue to monitor recommendations and keep you updated as they arise.

For the time being, we will continue to have someone on-site at each location for limited shopping visits, alteration pick-ups, and phone & web orders. We continue to monitor all guidelines daily regarding social distancing, limited persons per store, and most importantly - diligent procedures for disinfecting both stores throughout the day, every day. We ask that you please call our stores in advance to any visit. Click here for contact information and updated hours. 

If you're in need of a little online retail therapy, we have over ten footwear lines and the latest spring collections from one of our most popular brands - Peter Millar now online! Buy online and choose curbside pickup or choose free shipping on purchases over $100. The same holds true for phone orders. Curbside pickup is available at both locations. Shop online here

We have had the honor of serving the greater Richmond area for over 48 years and sincerely thank you for being a loyal Franco's client. Take care of yourselves and your families.  Together, we'll get through this


My father started bringing me to Franco's when I was a kid and now I take my son there for dress wear. It's one of the few places I truly enjoy my shopping experience.

John Snead

Best selection of menswear in town. Always confident I can find clothing that will best fit my size and style. I think Franco's is one of the only stores that has an in-house tailor shop - a real plus.

Jason Thomas

This is a favorite of the locals! Lovely selection, wonderful sales staff. My hubby loves getting more for your buck during their famous Warehouse sales twice a year.

Julie Conway