Celebrating Over 50 Years of Service
. . .
FROM ITALY TO RICHMOND
Franco quickly earned the reputation as one of Richmond's finest tailors, well-respected for his tailoring expertise, exceptional craftsmanship and friendly disposition. Franco's love of the personal service industry and desire to provide quality in every aspect of the customer experience fueled his passion to open his own clothing store. In 1972, Franco and Ruth opened the first Franco's store (photo below) just north of Richmond's city limits on Lakeside Avenue.
By 1985, Franco had expanded his small storefront location to a 35,000 sq ft store, complete with an in-house tailor shop and marble-floored rotunda loosely modeled after the Galleria in Milan, Italy. The Lakeside store location remains to this day as the corporate headquarters of the family-owned and run business with master tailors and a full tailor shop above the retail location.
MEETING OUR CUSTOMER'S NEEDS
"My heart is still very young; and I believe in everybody," says Ambrogi, in the old-world accent of his native Tuscany. "Whether you are 100 years old or 15 years old, it makes no difference to me. I respect you, and I will do the work to make you look the way you should look."
IN-HOUSE TAILOR SHOP
For more than a decade now, Franco's children have stepped into leadership and management roles for the two-store retailer. Son-in-law, Kevin Reardon, and daughter, Maria have managed store operations, buying, and marketing for Franco's Lakeside store. Franco's son, Mark Ambrogi oversees buying and store operations of Franco's west-end store located in Short Pump Town Center.
Together, this dedicated family team continues to remain focused on the core values that their father instilled in them so many years ago - placing quality and service at the foundation of all they do.
"When the Quality Shows...it Must be Franco's"
. . . .